I started Pretty Witty Cakes from my kitchen table when I was pregnant with my second child.
I have worked seriously hard over the years but as I grew, I started to learn to work smarter, not harder.
Working for yourself changes the concept of 'work'
It becomes fun. It becomes free. It becomes happy.
And if you do it right, it becomes hugely profitable.
I made 3 decisions in the first year of my business which would dictate how Pretty Witty grew:
My challenge back in 2010 was to build something that met those 3 goals.
Here are some of the people who I have worked with to support your cake journey both behind the scenes and in front of the camera.
Tom (head videographer)
Dave (head of graphics)
James (strategy partner)
Paul (IT and tech)
Gabrielle (financial & stragetic)
Kate (customer relations)
Amber (class & film assistant)
Lucy (social media)
Adam (IT and tech)
Supporting Suzi at Pretty Witty Cakes and Pretty Witty Academy are some amazingly talented Guest Tutors including:
Etty van Urk
Sarah Lou Smith
Violet Lin Tran
Jessica Minh Vu
May Clee Cadman
Maria T Perez
Will you be next?
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